Style trends in the horticulture are becoming more and more important every year. To anticipate on these trends the Flower Council of Holland has come up with style trends for the last three years. The trends are successfully adapted within the sector and for that reason they came up with style trends again. They presented the 2018 style trends for the first time last weekend at FleurEx.

Flower Council of Holland comes up with these trends in collaboration with the Tuinbranche Nederland, iBulb and the VGH Sector Association. Following, trend watcher Aafje Nijman translates the trends to the horticulture sector.

The intention of developing these style trends is to increase the visibility of ‘greenery’ amongst consumers and to provide the sector with opportunities to take advantage of trends.


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