KICK OFF 2016 WITH TULIPS!
The first four weeks of this year we focus on a classic Dutch beauty with an Eastern past: the Tulip. 16 January we will celebrate the Tulip in Amsterdam at ‘Tulpendam’! Join us and other Tulip lovers at ‘De Dam Square’ and pick your own Tulips. If you can’t join us, we will make a photo report of our visit especially for you in our third newsletter (22-01-2016). But first some fun and facts about our lovable Tulips.
THE TULIP’S SYMBOLISM
Not a lot of people know that the Tulip also has symbolic meanings. Red Tulips mean passionate love, and black Tulips mean: ‘I love you so much I will sacrifice everything for you.’ That is probably a bit dramatic, but still a very beautiful and romantic way of saying: ‘I love you.’
ORIGIN OF THE TULIP
We love fun facts! So here is one about the Tulips: Your customers may be aware that the Tulip came to the Netherlands from Turkey, but they probably don’t realize that this so called Dutch flower actually originates from Iran, Afghanistan and Kazakhstan. When the Tulip arrived in the Low Countries, she was enthusiastically embraced .
Back in the old days the Tulip bulbs were even worth as much as an Amsterdam canalside house. Nowadays a big bunch of Tulips is very affordable. Tulips bring spring in the homes of your customers. They are just so colourful and cheerful!
COLOURS AND SHAPES OF THE TULIP
In their search for the perfect Tulip, customers are rapidly confronted with an enormous choice. Tulips come in white, red, yellow, pink, purple, orange, green or with multi-coloured petals. Customers also have plenty of choice when it comes to the shape. There are Tulips with a single or double row of petals, eye-catching fringed and parrot Tulips with serrated petals, and the elegant Lily-flowered Tulip. There are Peony Tulips that look like Peonies, and French Tulips that are exceptionally tall with very large flowers. There is a Tulip for everyone’s taste!
CARE TIPS FOR THE CUSTOMER
These care tips will enable your customers to enjoy their Tulips to the maximum:
• Select a clean vase and fill it with tap water at room temperature.
• Add cut flower food to the water for a longer vase life.
• Cut or trim the stems diagonally with a clean and sharp knife.
• If the Tulips are drooping, place them in 15 cm of water wrapped in paper or film for an hour first. At the end the Tulips will be neatly straightened up.
• Regularly fill up the vase with tap water.
• Tulips stems can sometimes grow another few centimetres in the vase!
• Tulips last longer in a cool spot: don’t place them in direct sunlight or near a source of heat.
• Like most flowers don’t place Tulips near a fruit bowl. Fruit emits ethylene gas which will cause the flowers to age rapidly.
A SPECTACULAR BOUQUET WITH TULIPS
You can create some authentic Dutch cheer with Tulips! It’s one of the few flowers to have her very own vase. Your customer can have the flowers burst enthusiastically out of the various openings.
A sizeable bunch of Tulips combined with Carnations, Roses, Viburnum (Snowball), Lilac and Ranunculus turns a bouquet into a celebration. Pick a nice vase with a cheerful pattern or plenty of colour for a surprising, fun and colourful effect. Your customers will be delighted with this instant cheerfulness. Nothing is better for your winter dip than a bouquet of Tulips with all those happy colours.
INSPIRATION AND INFORMATION
The inspirational images have been produced for all the flowers in the Flower Agenda with the the Horticulture Sector Trends 2016 in mind. These trends are a translation of the latest consumer trends focused specifically on the horticulture sector both indoors and outdoors. Consumers can read and discover a great deal about these remarkable flowers in the Flower Agenda on Funnyhowflowersdothat.co.uk. Inspire your customers with the Tulip’s story during these weeks.
If you would like to find out more about the Flower Agenda click here.