GET INSPIRED BY JULY’S FLORAL TREND MOOD BOARD

The warm summer temperatures, beach bodies, flowy dresses are the perfect scenery for the attractive and feminine Lily! Besides the Flower of the Month, we have selected new trending Pantone colours for this month and created a floral trend mood board for you. Get Inspired by colours, fashion, home & deco and of course… flowers!

 

Floral Trend Moodboard Juli with Lilium

  

FLOWER OF THE MONTH JULY: THE FEMININE LILY [LILIUM]

We’re already past the first half of the year, and we celebrate the warmer months with the elegant lily in the Flower Agenda in July. That way we can enjoy the feeling of a blooming spring for a little while longer.

OZ Export Lilium bouquet recipe by the Flowercouncil

LILIUM SUMMER BOUQUET RECIPE

A gorgeous bouquet with the lily as the star.

SHOPPING LIST:

  • Lilium
  • Anthurium
  • Delphinium
  • Dahlia
  • Ammi majus (bullwort)
  • Amaranthus (love-lies-bleeding)
  • Snapdragon
  • Setaria (foxtail)
  • Calathea

Check our webshop or app, select the category: other. Here you find oasis, floristry supplies and Chrysal products for the flower professional. If you are searching in our webshop, please use the botanic name: Lilium.

 

JULY’s COLOUR PALETTE

Pure and feminine colours match the Lily perfectly. From off-white to a warm mauve and from the soft coral tone to a spicy earthy red tone. The yellow gives the palette that summery pop of colour.

OZ Export Floral Trend Colours June by Pantone

PANTONE 11-0608 – COCONUT MILK
Coconut Milk represents the classic mainstay of a white and/or off-white for the Spring 2018 season.

PANTONE 12-2103 – ALMOST MAUVE
With its gentle petal like touch, delicate and ephemeral Almost Mauve adds a sense of nostalgia to the spring 2018 palette.

PANTONE 13-0646 – MEADOW LARK
The bold and lively Meadowlark, a confident and outgoing bright yellow shade highlights the spring 2018 season, glistening with joy and illuminating the world around us.

PANTONE 15-1520 – BLOOMING DAHLIA
With its seemingly suggestive scent, the subtly alluring Blooming Dahlia beckons us with its understated appeal.

PANTONE 18-1440 – CHILI OIL
Seasoned yet season-less, Chili Oil is an earthy brown based red that adds flavourful definition to the spring 2018 palette.

 

TO FLOWER THE WORLD VIA SOCIAL MEDIA

Show us your Lilium floral designs on Social Media, use the hashtags #ozexport and #toflowertheworld or tag us @ozexport and we will share your floral designs!

Don’t want to miss any inspiration? Go follow us on social media! Check our OZ Export Instagram page and our OZ Export Facebook page.

Last month’s top floral designs:

OZ Export flowers at Instagram

 

FLOWER AGENDA 2018

The upcoming weeks the Lilium is in the spotlight of the Flower Agenda. The inspirational images above are produced by the Flower Council. Keeping in mind the Horticulture Sector Trends for 2018. These trends are a translation of the latest consumer trends. We focus specifically on the horticultural sector.

If you would like to find out more about the Flower Agenda please click here.

 

GET FREE CONTENT

At OZ Export we do not only deliver beautiful flowers, but we offer you great customer service as well. This includes marketing and sales support. Every month we make a free digital promo kit for our loyal customers. If you like to receive this promo kit, please ask your Account Manager. Or contact our Marketing department directly by sending an e-mail to: marketing@ozexport.nl.

 

Back to overview