PICK YOUR FAVOURITE CHRYSANTHEMUM IN OUR AUTUMN RANGE
Warm and earthen colours dominate September’s mood floral trend mood board. These colours are just the perfect colours for your Autumn bouquet! Luckily, the Chrysanthemum has a broad colour palette with which you can create trendy designs. Don’t wait any longer and introduce yourself to this fabulous bloomer.
Chrysanthemums represent health and happiness, this makes them a stylish and appropriate symbolic (birthday) present. You will definitely love these flowers not only for their symbolism, but also for their versatility. For this reason we placed an Autumn selection in our Flower Pitch.
On the left you can see an overview of our Flower Pitch and on the right you can see our new Marketing intern Duska.
ORIGIN OF THE CHRYSANTHEMUM
The flower, which originates from China and Japan, has been incredibly popular in Asia for centuries. From around 1700 we could also enjoy this golden delight in Europe. The Chrysanthemum’s name derives from the Greek: chrys (gold) and anthemon (flower). The flower’s original colour was a rich golden yellow.
Stunning purple bouquet of spray Chrysanthemum Lada.
EXTRAVAGANT RANGE OF SHAPES AND COLOURS
Limited to a yellow beginning, there is now a truly wide colour palette available. Interiors can now be given a warm glow with the colours gold, bronze or dark orange tones, and shades of green are also very popular. Or opt for subtle and calm using Chrysanthemums in shades of white, soft pinks or purple. If that wasn’t enough choice, there are also many different flower shapes: from single to double flowered, and from spider to pom-pom shapes.
Petals can be ‘classic’ or ‘spoon-like’, and you can find Spray Chrysanthemums, and even the disbudding technique that guarantees blooms in their fullest glory, as well as miniature Santini’s in comparison.
The Chrysanthemum from left to right: 1 tr bontempi, 2 saffier, 3 desna dark, 4 brunello, 5 saffier, 6 tr purple star, 7 baltazar, 8 tr lada, 9 migoli, 10 Baltazar intense, 11 tom pearce. 12 rosana charlotte and 13 barca red.
CREATE YOUR STYLISH CHRYSANTHEMUM BOUQUET
Create your stylish flower of the month bouquet based on the inspiring floral trend mood board (link). In the mood board mostly warm and eathern autumn colours appear, take for example: russet orange or red pear. We came up with three different bouquet inspired by our mood board.
AUTUMN BOUQUET 1: RUSSET ORANGE
This forest floor orange speaks to earthen warmth shades. Use this unique colour in your bouquet to make it pop.
AUTUMN BOUQUET 2: MEERKAT BROWN
A highly adaptable toasty burnished brown. In combination with ochre yellow is a definite trend for Autumn.
AUTUMN BOUQUET 3: RED PEAR
Deliciously deep red, whose luscious depth entices. This dark red colour matches well with softer light colours such as …
More inspiration and information check out the Funny How Flowers Do That Website. Consumers will find special DIY craft projects for chrysanthemums and how to celebrate this flower with a high tea at Funnyhowflowersdothat.co.uk.
CHRYSANTHEMUM CHECK LIST
Enable your customers to enjoy their Chrysanthemums for at least 2 to 3 weeks with the following tips.
- Select a clean vase and fill it with tap water at room temperature.
- Add cut flower food, such as Chrysal, to the water for a longer vase life.
- Make sure there are no leaves hanging in the water.
- Cut or trim the Chrysanthemums’ stems diagonally by 3 to 5 cm with a clean, sharp knife or secateurs.
- Regularly top the vase up with tap water.
- Don’t place chrysanthemums in a draught, in full sun or near central heating or near a fruit bowl. Fruit emits ethylene gas which will cause the flowers to age more rapidly.
DON’T WAIT ANY LONGER AND ORDER YOUR FAVOURITE CHRYSANTHEMUM
The Chrysanthemum varieties from left to right: Baltazar, Saffier and Barca Red.Back to overview